MYBOOK WORLD not starting up

Ok we have used WD products for some time and had to replace a few drives over the years. The latest to die is a MyBOOKWORLD 1tb white one. The light comes on but does not move. Cant switch it off with the button and reset does nothing.

What can we do?

Hello,

Have you tried a reset and/or power cycle?

As per my comment reset and power button do nothing.